For motoring fans: museums and collections of legendary cars in Switzerland

For motoring fans: museums and collections of legendary cars in Switzerland

April 11, 2025

Switzerland, known mainly for watches, chocolate and the picturesque Alps, also hides real treasures for automotive enthusiasts. The country is home to remarkable museums and automobile collections that showcase both the history of transportation and the finest achievements of automotive engineering. From vintage oldtimers to modern supercars, from local brands to global legends, Switzerland's automotive museums offer a fascinating journey through the history of four wheels. Each of these unique establishments has its own history and character, presenting unique exhibits in a setting that is often a work of art in its own right.

Ad

Pearls of the Swiss automotive museum scene

Autobau Erlebniswelt in Romanshorn is a true paradise for sports and racing car enthusiasts. Located in a historic complex of buildings with distinctive architecture featuring sand and red bricks, this unique facility was born out of the passion of collector Fredy Lienhard. The museum showcases some 120 spectacular vehicles that rotate throughout the year, so that even on subsequent visits you can discover something new. One of the most impressive features of the complex is a 110-ton steel tank with a volume of 3 million liters of air, which has been transformed into a remarkable exhibition hall. Five exhibition halls and eight exhibition areas create a space where automotive history meets cutting-edge technology.

The picturesque village of Martigny is home to the Musée de l'automobile, part of the Pierre Gianaddy Foundation. Established in 1976 in memory of Pierre Gianaddy, who tragically died in a plane crash, this private cultural foundation is widely regarded as the best automobile museum in Switzerland. The collection includes a beautiful selection of classic cars, including several locally produced vehicles, providing a fascinating glimpse into the lesser-known history of the Swiss automobile industry. The foundation combines exhibitions on cultural history and various art forms to create a unique experience for visitors.

Museum Pantheon Basel in Muttenz is another gem on the map of Swiss automotive attractions. This facility, dedicated to the theme of cars and road mobility, is distinguished by its unique combination of garage, workshop and museum functions. An extensive collection of vintage cars allows one to trace the evolution of motoring over the decades. Pantheon is a place where history comes alive with carefully restored vehicles that once traveled European roads. The collection of oldtimers is particularly impressive and attracts enthusiasts from all over the continent, who can admire perfectly preserved specimens from different automotive eras.

The Fahrzeug-Museum Bäretswil, located in the picturesque town of Bäretswil near Pfäffikon ZH, offers a more intimate but equally fascinating journey through automotive history. This private automobile museum offers a unique opportunity to explore the history of automobiles in an intimate setting. The collection covers a wide cross-section of vehicles, from pioneering designs to the models that defined each decade of the 20th century. The museum is distinguished by its personal approach to the exhibits on display, often enriched with anecdotes and stories related to individual vehicles.

Specialized collections for true connoisseurs

Emil Frey AG Classics in Safenwil is a unique place on the automotive map of Switzerland that delights collectors and classic car enthusiasts. The museum focuses on collector vehicles from the 1930s to the 1980s, mainly of English and Japanese origin. Between 50 and 60 automotive gems are displayed on three exhibition floors, including true design icons such as the Jaguar E-Type, Toyota 2000 GT and Aston Martin DB4 Vantage. Each of these cars tells its own story, bearing witness to the evolution of automotive design and technology. The Emil Frey Classics Museum stands out from other establishments by its focus on specific brands and periods, making it a real treat for connoisseurs seeking a deeper understanding of automotive history.

The Swiss Toyota Museum in Breil/Brigels is a real surprise for lovers of Japanese automobiles. Located in picturesque Grisons, this unique facility showcases a fascinating collection of Toyota vehicles, documenting the history and evolution of one of the world's largest automakers. From the first models that revolutionized the automotive market to legendary sports and off-road cars, the museum offers a comprehensive overview of Toyota's heritage. Of particular interest are rare models that never made it to the European market, making the collection especially valuable for brand enthusiasts. The museum's location in an alpine setting adds extra charm to the whole experience.

The Formel 1 Museum in Langenthal is a real treat for fans of the queen of motorsport. This facility, dedicated to the history of Formula 1, presents an impressive collection of cars that have made history in this prestigious sport. Visitors can admire authentic racing cars that have raced on the world's most famous circuits, as well as learn about the evolution of technology and safety in F1. The museum also documents the careers of legendary drivers, displaying their suits, helmets and other memorabilia. Particularly valuable are exhibits related to Swiss drivers and teams that have contributed to the development of the sport.

It's worth noting that each of these museums offers a slightly different experience and focuses on different aspects of automotive history. While the Autobau Erlebniswelt impresses with an impressive collection of sports and racing cars in a modern exhibition space, Emil Frey Classics offers a more specialized approach, focusing on specific makes and periods. The Swiss Toyota Museum and Formel 1 Museum, on the other hand, are establishments dedicated to specific automotive segments, the Japanese Toyota brand and Formula 1 racing, respectively. The Fahrzeug-Museum Bäretswil and Museum Pantheon Basel offer a more cross-sectional view of automotive history, showcasing a wide range of vehicles from different eras and regions.

Planning your visit and practical museum comparisons

When planning a trip along the route of Switzerland's automotive museums, there are several practical aspects to consider that will help you make the most of your time and budget. Museums differ not only in their themes and the nature of their collections, but also in their accessibility, size and price of admission.

The Autobau Erlebniswelt in Romanshorn stands out from other establishments for its size and diversity. With some 120 vehicles on display in five exhibition halls, it is one of the largest automotive museums in Switzerland. Admission prices are mid-range, and the museum offers special discounts for families and groups. An added bonus is the rotating exhibition system, whereby the exposition changes throughout the year, encouraging repeat visits. The location in a historic industrial building complex adds a unique touch to the whole experience.

The Musée de l'automobile in Martigny, part of the Pierre Gianaddy Foundation, offers a more intimate but equally fascinating experience. Admission prices are moderate, and the ticket also includes access to the foundation's other exhibitions, which is an added value. The museum is renowned for its high-quality collection, which, although smaller in number than that at Autobau, contains many unique pieces, including local Swiss brands. Its location in picturesque Martigny, near the French and Italian borders, makes this museum an ideal stop on a trip through the Alps.

Emil Frey AG Classics in Safenwil is a medium-sized facility, displaying 50 to 60 vehicles on three floors. Admission prices are affordable, and the museum offers well-organized guided tours that greatly enhance the visiting experience. Specialization in English and Japanese vehicles from 1930-1980 makes this museum particularly attractive to lovers of those specific makes and periods. An added bonus is the professionally-run restoration workshop, where visitors can get a sneak peek at the process of restoring classic cars to their former glory.

Fahrzeug-Museum Bäretswil is the smallest of the museums discussed, offering the most intimate experience. Admission prices are low, which, combined with the personal nature of the exhibits, makes it an attractive option for those who value authenticity and direct contact with history. The museum is run with passion by private collectors, which often translates into the opportunity to hear fascinating stories related to individual vehicles.

The Swiss Toyota Museum and Formel 1 Museum are specialized establishments, aimed at specific groups of enthusiasts. Admission prices are moderate, and the exhibitions, though smaller in number, offer deep insights into their specialized fields. The Swiss Toyota Museum delights with rare models of the Japanese brand, while the Formel 1 Museum takes visitors into the world of top-class racing.

Museum Pantheon Basel stands out for its unique combination of museum, garage and workshop functions. Admission prices are mid-level, and the facility offers regular themed events that attract enthusiasts from all over Europe. The extensive collection of oldtimers is presented in an interactive manner, making the tour attractive to both experts and those just discovering a fascination with classic automobiles.

All in all, Swiss automotive museums offer a variety of experiences to suit different preferences and interests. From the impressive collections of supercars at Autobau Erlebniswelt, to the specialized collections at Emil Frey Classics and the Swiss Toyota Museum, to the intimate displays at Fahrzeug-Museum Bäretswil, each facility has its own unique character and value. Whether you're an avid collector, racing enthusiast or simply someone interested in transportation history, Swiss automotive museums offer a fascinating journey through the history of four wheels.

Similar articles

Ad